Born in the Gulf, Worn Everywhere.

Rooted in Gulf tradition, designed in Dubai.

Wear the icon. Feel the mood.

THE ORIGIN

ZELAYA™ was born in the Gulf, where desert meets sea, and tradition moves forward.
From the UAE to Saudi Arabia, Bahrain to Oman, we distill iconic forms into wearable icons.

  • Not just symbols, moods you can wear.
  • Soft lines. Quiet strength. Unmistakable presence.
  • An homage to the Gulf, crafted for the world.
  • Quiet design. Loud mood.
Focused female athlete in crouch start position preparing to sprint on an indoor track.

HOW IT STARTED

ZELAYA™ began with one idea: you can wear a feeling.
In Dubai, inspired by Gulf culture, that idea became icons, shapes rooted in tradition and carried by values: courage, endurance, resilience, calm, warmth, drive.

We don’t design decoration, we design reminders: values you can wear, day after day. Made to be worn, and felt.

Focused female athlete in crouch start position preparing to sprint on an indoor track.
Aerial view of a road cutting through the sand dunes in Dubai's desert landscape.

WHY ICONS

In the Gulf, certain shapes carry quiet power, falcon, camel, palm, dunes, moon.We don’t replicate them. 

We refine them into clean, wearable forms, a line, a gesture, a mood.

VISION & PURPOSE

ZELAYA™ began with one idea: you can wear a feeling.

ZELAYA™ exists to turn meaning into something you can feel on your wrist, for those who see style as identity: a quiet statement that shifts how you show up.

Across playful pieces and sculpted statements, we design with clarity and restraint.
Not loud, unmistakable. Not trendy, intentional.

Our promise is simple:
Pick your shape. Shift your mood.
Wear the icon. Carry the value.

A powerful bird of prey flying gracefully in black and white, showcasing detailed feathers and wingspan.

Design & Craftsmanship

Black and white abstract architectural photo with modern minimalist curved lines in New York.

Where heritage meets performance.

ZELAYA™ blends Gulf-inspired symbolism with precise design and durable materials, made to feel premium, every day.

MATERIAL EXCELLENCE

hcr silicone.jpg

Crafted in platinum-cured silicone for a smooth feel, comfortable wear, and long-term resilience.

COLOR & DURABILITY

Detailed close-up of a human eye with vibrant artistic makeup, emphasizing colors and striking detail.

Our colors are developed to stay vibrant with daily wear, including sun, heat, and water exposure.

BUILT FOR GULF LIFE

A breathtaking aerial view of Dubai's skyline featuring Burj Khalifa amidst modern skyscrapers under a clear sky.

Designed for movement and made for warm climates, ready for heat, UV, saltwater, and pool days.

HALAL-RESPECTFUL MATERIALS

A man in traditional Islamic attire holds a Quran in a focused prayer session indoors.

Made with material choices aligned with Halal principles, based on a supplier declaration. Documentation available upon request.

CRAFTSMANSHIP & DETAIL

magnifier, glass, magnifying glass, magnifying, search, look, lens, magnify, find, enlarge, zoom, magnification, optical, focus, tool, looking, loupe, hand, white, isolated, search, magnify, magnify, magnify, magnify, magnify

Precision-made with attention to finish and form, so every piece feels intentional, not just decorative.

ZELAYA™ is built as a family venture, a shared project shaped by culture, generations, and everyday moments in the Gulf.
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Franck TERNAT
Founder